Art-è is an acceleration program for innovative cultural projects that want to become the cultural industries of the future, aimed at formal groups and teams consisting of nonprofits, active in Piedmont, Liguria and Valle d’Aosta.
The program was headquartered in Turin from 6 April to 5 June 2017 at the Intesa Sanpaolo skyscraper and Rinascimenti Sociali. The program totaled 10 days, full-time, for a total of 80h of theoretical training/practice, which was divided into 5 thematic modules:
- Idea Validation
- Financial and Economic Rules and planning tools
- Reference Legislation
- Fundraising and crowdfunding: from access to credit to innovative strategies
- Communicate and sell ideas: marketing and social media
The program proposes an integrated model of acceleration that, through the growth of the team and their skills, validation and consolidation of the planning and implementation of a more appropriate business, enhances the cultural excellence and their positive impact on the community and the territory.
Art-è is the fruit of a collaboration between Academy of Social Design Maurizio Maggiora, SocialFare | Center for social innovation and Intesa Sanpaolo Formazione, with the support of the Compagnia di San Paolo. It is a unique partnership that integrates different skills and a common vision directed toward innovation of cultural models, making a system of networks, experiences and methodologies available to the participants.
10 teams (for a total of 25 participants)
Concept, design, development, prototyping